Management & Business Others Marketing and PR Media
1 - 2 Years
Our client, a leading FinTec company, based in Amsterdam, is currently hiring for an Marketing Specialist to be responsible for all marketing channels include website, PPC/SEO, Hubspot, Salesforce, social media, trade press, joint work with partners and media portal.
Create marketing materials, imagery and/or video to support branding and marketing campaigns including compelling presentations. Maintain sales collateral library in Salesforce.
Work with the rest of the Marketing team, wider organization including sales and product management and our PR & web agencies to develop remarkable marketing and communication campaigns, elevate our storytelling, and bring our brand to life across all touchpoints.
Contribute to the overall measurability of marketing impact, track performance by channel and come up with suggestions for improvement.
Support our marketing automation and email marketing initiatives, initiate ideas, experiment with new channels to digitally engage with our target audience.
Influence goals and strategy of Go To Market by acting as an SME within Marketing to support demand generation and lead conversion. Campaign design and execution with industry knowledge and content/asset delivery.
2-5 years of experience in B2B marketing, ideally fintech. Interest in capital markets technology.
Experience creating product marketing communications and assets (landing pages, white papers, graphics)
Mastery in Adobe Creative Suite (inDesign, illustrator). Proficient in other tools including our marketing toolset (Salesforce, Hubspot, Google toolset including Ads, Analytics, Search Console & Datastudio).
Maniacal focus on market-driven, data-driven decision making
Fluency in English, other languages is a bonus
This is a full time, permanent position working Monday-Friday
Our client offer an excellent remuneration package and excellent career progression prospects.