Here at Ogilvy Social Lab Amsterdam, we make brands matter in today’s world, by combining compelling creative ideas with effective distribution and optimization.
We know that our success is a direct result of our talents. Therefore, we are looking for a Junior Digital Media Strategist who can contribute in building effective media strategies and media plans for a diverse range of brands.
Purpose Of The Role
Passionate about how media strategy can guide marketing performance on the mobile and social web? Have a deep understanding of the advertising options in Google, Facebook, Instagram, Amazon? As Junior Digital Media Strategist you will be part of our media team. Your role will be to assist the media strategy to team to create and execute media strategy (media planning).
The role is for a Junior Digital Media Strategist and orchestrator who integrates both analytical and creative thinking to produce an optimal digital media strategy for a client’s paid media needs.
As well as delivering strategy and plans which cover key elements (inspired by expertise and data), there is also the opportunity to thread innovation, testing and learning agendas and creativity into the solutions.
You should have a track record in analysis and delivering strong media recommendations to stakeholders, possess well defined strategic skills, and the ability to collaborate with multiple stakeholders and team members.
Very importantly, you are able to build strong relationships and foster good team spirit with both clients and members of the agency to bring great ideas and creative work to life.
You understand how ad platforms work (Facebook, Twitter, Instagram, LinkedIn, YouTube, …) and keep your knowledge on current formats and tactics up to date.
Implementation and optimization of the ad campaigns
Creating a compelling media plan in line with business objectives
Define KPIs and Dashboards
Budget follow up and reporting of the social media ad campaigns
Responsible for client planning and deliverables deadlines
Contribute to new business pitches
Attendance and contribution to relevant internal and external meetings
Preparation for and delivery of presentations
You have a thorough working knowledge of all agency systems: plan briefings, reviews, follow planning procedures, delivery etc.
You are ultimately responsible for ensuring work is produced efficiently, and on time
The ideal candidate for Junior Digital Media Strategist is fluent in English (knowledge of Dutch is a plus) and would have the following background:
Minimum of 2 to 3 years’ experience in social campaign management for planning, execution and reporting
Able to understand client’s need, drive its satisfaction while considering which resources can be allocated to it.
Strategically strong. Understands the client’s business and can connect business challenges and social strategy/tactics.
Ability to defend paid social competitive advantages against competitors or other media.
Strong analytical skills. Understand how to smartly analyze and use the data to turn the data into actionable insights.
Proven ability to independently manage multiple priorities in a fast paced and deadline driven environment