As an Expert Data Governance at adidas Digital, you are part of the Digital Analytics and Operations team that is responsible for the management of all collected and connected consumer data. In this context, you strive for the seamless integration of all gathered information. You support in driving the evolution of our consumer data assets by implementing strategies for data accessibility, quality management, accuracy, security, consistency and availability. You will conduct and support analyses to help improve the overall data quality.
Scope: Accountable for the development of specific data governance processes
Facilitate and execute data governance processes within the assigned scope.
Design and document analytics tracking specifications in partnership with digital analytics team and developers (web and mobile app)
Support in the creation of improved governance processes and ways of working with product development teams and analytics stakeholders
Support in the administration of Digital Analytics tools (Data Access guidelines, User access, API access, Tool configuration) - primarily for Google Analytics
Define data quality benchmarks and work with appropriate teams for continuous validation of data
Support the implementation of strategies for data accessibility, quality management, accuracy, consistency, usability, security, and availability to the organization and partners.
Support the management of accessibility to data sets for ad hoc analysis, and to governed, operational data for use cases.
Contribute to operational data governance projects.
Data Architecture & Repository
Develop and maintain specialist knowledge in defined areas of governance for digital analytics (web and mobile).
Define the Solution Design Reference (data catalog) for Google Analytics for web data and Amplitude for app data.
Support in the development of systems architectures in specific business or functional areas.
Data Analysis, Policy & Compliance
Derive and document meaningful insights across data collection, data feeds, data transformation, data quality and reporting within the assigned scope.
Support on the presentation of data analysis findings to stakeholders and peers.
Support in the implementation of legal compliance requirements into the existing data structure, processes and work flows.
DBC Strategy Teams
Agile Product Teams
Analytics & Data Science team
Education & Professional Experience
University degree in the field of Business, Technology and/or Engineering
5+ years of professional experience in multi-national business environment
1-3 years of experience in a Digital and/or eCommerce environment, knowledge of the digital industry (products, technologies, solution providers, commercial models, trends)
Experience in a strategy function or consulting is a plus
Strategic mindset with strong proactive, executional abilities
Business minded with strong technical background
Ability to cope well with ambiguity and uncertainty
Very good communication skills, comfortable presenting complex topics to stakeholders at various organizational levels both in person and remotely
Very good leadership and interpersonal skills
Ability to efficiently work in a cross-functional organization, ability to develop collaborative relationships with internal stakeholders from digital and non-digital disciplines on all levels.
Strong experience of enterprise digital analytics solutions (Google Analytics , Amplitude)
Experience of data collection for web and mobile app
Advanced understanding of data governance processes in a consumer-facing environment
Fluent English both verbally and written