Challenge

Come join a team that has the audacious goal to build a communication system that

changes the world!

Hiber (hiber.global) is a young and fast growing company in the Internet of Things sector!

Did you know that 90% of the globe has no affordable connectivity? So how can we ensure

the fishing industry to be sustainable, improve the water usage whilst improving crop yields, and reduce the carbon footprints within the transportation sector? The answer is Hiber: by using a constellation of nano satellites we enable connectivity for remote and rural areas.

With this connectivity, the opportunities for all types of businesses are boundless. We enable global climate monitoring, precision farming, marine life protection and many other ways to improve life on earth!

Thanks to a continuous expansion (with more products to be launched in 2021) we are now in need of a digital advertising specialist who will manage all paid social and search

channels.

The ideal candidate is someone who will drive sales for our product lines, someone able to

build and scale all our paid advertising campaigns in a rapid pace. Each product has

different characteristics in terms of target group, pricing, usp’s and target industries.

You are the owner when it comes to all paid digital channels. Your goal is to develop a campaign framework, ready to scale up, and execute it with industry specific content in order to target and optimise it for the specific industry.

What’s in it for you

• Working with a motivated team of professional copywriters, designers and online

marketeers.

• Being able to start from a blank slate and learn how to build a digital marketing and

sales machine.

• Inspirational innovative start-up environment,

• Being a part of a groundbreaking innovations with 21st century tech pioneers,

• A state of the art, satellite IoT telecommunication system,

• A team of many disciplines and even more big brains to work with,

• Flexible hours, work-from-home options, office lunch, sauna, gym, chill floor (pool

table, bar, dj set) and so much more!

Responsibilities are:

• Managing paid ad campaigns across search, display, social and retargeting networks

by conducting extensive keyword research, target research analysis and testing of

keywords and messaging

• Ensuring successful campaigns managing bids and budgets to be able to meet the

predefined KPI’s.

• Optimising campaigns across multiple channels to deliver the best return on

investment

• You identify replicable marketing strategies, tactics and channels that address

business pain points and convey product benefits to drive new customer acquisition
with an implement, test, and measure mindset

• You test different value propositions and messages across different channels to find

the best angle to introduce our product for each target group

• You build and run A/B tests across landing pages and your campaigns
• You implement and maintain tracking and reporting over different channels
• Analyze and aggregate data from different sources with a clear ability to draw solid

conclusions and highlight the nuances

• Build and maintain reporting for business and management
• Manage relations for digital advertising agencies and platforms

You love innovation and:

• You have a relevant background (3-5 years of work experience within the digital

marketing landscape with at least the following channels: Google Ads, Linkedin
Advertising, Facebook Advertising and SEO)

• You have preferably B2B marketing experience, a curious and creative mindset in

order to dive into unknown business verticals

• Have strong A/B Testing and Data Analytics experience
• Ideally have experience in Hotjar, Google Analytics, Datastudio,
• Have a Passion for Digital Marketing and data. You stay up to date on the industry,

platforms and changes as they roll out

• Are fluent in English
• Have an entrepreneurial mindset
• Are fast and willing to learn
• Have a deep understanding of statistics and ability to support hypotheses with data
• Are curious and creative
• Are relentless in pursuit of growth
• Have the ability to synthesize complex ideas into actionable recommendations for

senior executives