ABOUT THE ROLE Data shows that website copy is 2x as influential as design in why visitors convert. We're looking for a wordsmith that can translate data led insights into killer high converting copy. OUTCOMES
Working closely with our marketing and growth experts you will take a data led approach to customer insights.
Conducting customer interviews, website polls, surveys, B2B panels and more.
By understanding the goals, motivations and pain points of potential customers you will craft value propositions, website copy, email campaigns and ad messaging that speak to real needs.
You will have continuous feedback on your copy through A/B testing, preference tests and panels.
This is a role for someone who wants to become a 2021 data led copywriter. Using cutting edge strategies to help our clients achieve message market fit, scale up and continuously optimize and improve their communication.
You will support Upraw Media as well as some of our B2B SaaS clients.
This position requires a high level of creativity, as well as the ability to use data-driven insights to optimize performance.
If you love writing, learning from amazing people and combining qualitative and quantitative data into high converting copy, this is the role for you.
IDEAL PROFILE Experience and skills:
3+ Years Copywriting
Exceptional English language
Has a portfolio of copy ready to share
Isn't scared of data and wants to learn new strategies and tools to work to their advantage
Has B2B experience
Can hustle and get things done without being told to
Experience building personas & JTB frameworks
Knows their way around Google Analytics
Is able to understand performance metrics for optimisation
Experience writing email campaigns, landing pages, ad messaging and proposals
Wants to expand their knowledge in growth marketing to understand how their work fits into the bigger picture
Highly creative & full of ideas
Propensity towards action. We have quick meetings and then we go make things happen. You need to be comfortable getting things done without someone saying so.
Deadline sollicitaties: 31-8-2021
Job Types: Full-time, Permanent
Salary: €48,000.00 - €58,000.00 per month
copywriting (landing pages, conversion texts,etc): 3 years (Required)