Job Properties
  • Job Type
    Full-time Position
  • Category
    Marketing, Communication & Advertising
  • Languages
  • Experience Required
  • Degree Required
    • Province
    • Date Posted
      December 26,2021
    • Entrusting Package
    • JSS
    • VISA
    • IMG_6430
    • Career Consultation

    Digital Media Manager

    We are ASICS. And our five letters have meaning. ‘Anima Sana in Corpore Sano’ or a Sound Mind in a Sound Body.

    We’ve always believed in the positive benefits of movement. And this year, we’ve recommitted to this founding purpose, supporting more people to experience the transformative power of movement, on the body and the mind.

    So, this is your chance to join a truly purpose-driven brand.

    As Digital Media Manager, you will be responsible for planning, implementing and driving the success of ASICS EMEA's digital media strategy. In this integral role, you'll lead a team to oversee all key areas of our brand and performance media, including search, display, paid and organic social, as well as our affiliates program. You will also work closely with both internal and external stakeholders to achieve our brand and business goals.

    You could be the right person for this role regardless of your age, nationality, religious beliefs or gender identification. ASICS welcomes diversity in our people, their backgrounds and life experiences.

    Can you move minds?
    We’re looking for a digital expert; a candidate who stays up to date with the latest industry trends and is keen to share their knowledge with a team of enthusiastic colleagues. Someone who sees the bigger picture without compromising their ability to take a hands-on approach.

    Based at our EMEA Headquarters and reporting to Thais Tsui, Director Digital Marketing, as part of the role you’ll:
    • Lead a team to successfully plan, implement, and monitor the performance of our media agenda
    • Work with key stakeholders to set objectives and KPIs and drive success across upper-, mid- and lower-funnel campaigns
    • Engage with media agencies and strategic third-party partners to successfully deliver on plans, on time and within budget
    • Continuously measure effectiveness of digital activities, leveraging testing-and-learning to maximise efficiency of paid media spend
    • Manage overall media budget, including paid media spend and related investments

    Does this sound like you?
    • You’re well organised. You thrive in cross-functional environments and have an ability to manage multiple tasks at once
    • You’re pro-active. You’re a natural self-starter who takes initiative
    • You have a growth mindset. You constantly measure and adjust to learn and achieve the best results
    • You’re data driven. You turn information into action with ease
    • You see the bigger picture. You're a strategic thinker who can map out a broader vision, but aren’t afraid to take a hands-on approach to collaborate and get the job done

    What we’re looking for
    • 8 to 10 years’ professional experience, ideally both agency-side and in-house
    • Experience in retail or sportswear industry is a plus
    • University degree, ideally in business studies, marketing / digital brand management or other related fields
    • Deep knowledge of web analytics, social media platforms and reporting tools
    • Ability to influence and motivate, both internally and externally
    • Experience working in an international, cross-functional environment
    • Strong written and verbal English-language skills (additional European language is a plus)

    Join our team
    When you join ASICS, you join a family and become part of something special. We know that sport means so much more than physical activity alone. It’s about coming together, sharing experiences and enhancing our all-round wellbeing.

    That’s why we practice what we preach. You’ll join a company focused on creating an inclusive environment that fosters diversity and individualism, healthy bodies and healthy minds. As an employer, we offer a range of benefits and services to our people to experience the positive impact of movement, every day.

    We look forward to receiving your application online – just send your CV and motivation letter via our career page.
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