Do you want to work at one of the largest industrial pharma concerns in the Netherlands within a high-tech environment and use your knowledge and skills? Did you always want to work in a company where your work can have a real impact on people’s lives? Are you ready to Invent, Impact, and Inspire? We would like to meet you!
We have an exciting new job opportunity at our location in Haarlem and are looking to hire a
Digital HCP Engagement Manager
Purpose of the role Todays' healthcare professionals and healthcare consumers have continuous access to information via digital channels and multiple devices. This consequently results in higher expectations and demands around the digital engagement with companies such as ours.
Our company is innovating the ways how we engage with our customers allowing us to address customer needs and demands better, faster, and cheaper. Working cross functionally, we are inventing new ways of communicating, measuring and interacting with our customers through digital channels and technologies.
Welcome in our team
As a Senior Digital Engagement Manager at our company you will be part of the Data, Digital & Design team. Your main responsibility is to optimize the use of different channels and platforms, such as web, email and social media, in order to improve the digital engagement with healthcare professionals. You make that happen by: 1) being product owner of the closed web environment for healthcare professionals. 2) successfully migrating web environment for healthcare professionals to the new Content Management System (CMS) in close collaboration with Customer Experience and global IT. 3) optimizing and standardizing internal digital marketing processes. 4) increasing the internal digital marketing capabilities and 5) innovating and optimizing the stack of digital tools.
We are looking for an experienced digital marketing professional with extensive knowledge and experience with channel orchestration, marketing technology, process optimizations and platform migrations. Someone with a hands-on mentality and who can think outside of the box and creatively in a highly regulated market.
You are an excellent communicator, with experience working cross-functionally and influencing different personalities and perspectives in every organizational level. In addition, you have a strong business instinct, track record for delivering results and the ability to help structure large amounts of information around complex digital strategic challenges across various products and brands. You are a visionary, high-energy, and intellectually curious individual who can thrive in a high demand, high performance, and constantly changing environment.
The primary activities include but are not limited to:
Managing change requests as platform Product Owner for Healthcare professionals.
Guiding the migration from Tridion to Wordpress VIP for our company.
Setting up standards to simplify re-occurring digital marketing processes.
Support cross-functional marketing teams in developing and realizing omnichannel marketing plans.
Support cross-functional marketing teams in defining and setting up customer engagement metrics.
Track & improve omnichannel engagement metrics together with other functions in the marketing teams.
Brief, guide and coordinate work to 3rd party agencies effectively and efficiently.
5-7 years of experience in managing and improving omnichannel customer engagement as digital Product Owner or digital marketer.
Preferably experience with Wordpress, Salesforce Marketing Cloud, Customer Relationship Management, Google Tag Manager, Google Analytics, Search Engine Optimization and HTML.
Experience with Agile development processes and methodologies.
Enthusiasm for standardization, process optimization and capability building.
Self-organized and structured, with the ability to define one’s own tasks.
What we offer
We welcome you to a truly global, dynamic and challenging environment with great opportunities for personal development. Our benefits are very competitive, and the summary below will give you an idea of what you can expect.
Competitive salary and a 3% year-end allowance.
35,5 days of leave.
Attractive collective health care insurance package with considerable reduction rates.
Solid Pension Plan.
Annual bonus based on own and company performance.
Travel allowance for commuting.
Numerous training, coaching and e-learning modules for long term job opportunities and development.
If you like what you read, but not matching on all points. Please still apply, we would like to meet you!
Please send an email including the vacancy number and job title to the following email address: RecruitmentNL@MSD.com
Applications can only be submitted via our website
Who we are…
We are known as Merck & Co., Inc., Rahway, New Jersey, USA in the United States and Canada and MSD everywhere else. For more than a century, we have been inventing for life, bringing forward medicines and vaccines for many of the world's most challenging diseases. Today, our company continues to be at the forefront of research to deliver innovative health solutions and advance the prevention and treatment of diseases that threaten people and animals around the world.
What we look for…
Imagine getting up in the morning for a job as important as helping to save and improve lives around the world. Here, you have that opportunity. You can put your empathy, creativity, digital mastery, or scientific genius to work in collaboration with a diverse group of colleagues who pursue and bring hope to countless people who are battling some of the most challenging diseases of our time. Our team is constantly evolving, so if you are among the intellectually curious, join us—and start making your impact today.
We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively. We are an equal opportunity employer, committed to fostering an inclusive and diverse workplace.
Current Employees apply HERE
Current Contingent Workers apply HERE
Search Firm Representatives Please Read Carefully Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.